Find creators who actually convert.
Engagement rate over follower count. Platform briefs that prevent reshoots. UGC scored for Meta ad readiness before it goes live.
The way most teams source UGC is broken.
Three mistakes that waste budget before a single ad runs.
Follower count is a vanity metric.
A 200k creator with 0.8% engagement will underperform a 5k creator with 8% every time. Most teams still sort by followers. That's a budget leak.
Vague briefs come back as reshoots.
No hook spec, no CTA, no do-not-do list — and you're paying for a second shoot. A brief that takes 10 minutes to write saves 3 days of back-and-forth.
You can't boost UGC you don't own.
Running a creator's video as a paid Meta ad without signed usage rights is a legal and platform risk. Most teams realise this after the content is live.
Three steps. No wasted spend.
Source by engagement.
Filter by platform (TikTok, Reels, Shorts), tier (nano/micro), and minimum engagement rate. Cretoscope rejects creators who don't meet the threshold automatically.
Brief them in your voice.
Platform-specific briefs with hook type, word/second counts, do-not-do list, and CTA — all pre-filled for your campaign. One review, no reshoots.
Ship to Meta with confidence.
Every video is scored against 7 ad-readiness criteria before you boost. Hook timing, resolution, music rights, usage rights — flagged before they become problems.
Everything between sourcing and spend.
7-point ad-readiness scoring
Every submission is graded before it touches your ad account. Catch the failures while they're still cheap to fix.
ER threshold enforcement
Set a minimum engagement rate per tier and Cretoscope auto-rejects anyone below it. No manual filtering, no exceptions slipping through.
auto-reject below tier minimumsPlatform-aware briefs
TikTok, Reels, and Shorts each get their own spec — length, hook style, captions.
Usage rights tracking
Signed, pending, or expired — know exactly what you're cleared to boost.
Credits that roll over
Unused credits never expire. Source at your pace, not a billing cycle's.
UTM + Meta attribution waterfall
Tag every creator video with structured UTMs and trace performance through Meta's attribution waterfall — so you know which creator drove the conversion, not just which ad set. Tie spend back to the source.
Start with 200 free credits.
Credits roll over. Upgrade when you scale, not before.
- 200 sourcing credits
- ER threshold filtering
- 1 platform brief template
- Community support
- 2,500 credits / mo, rollover
- All 3 platform briefs
- 7-point ad-readiness scoring
- Usage rights tracking
- Meta attribution waterfall
- 10,000 credits / mo, rollover
- Unlimited workspaces
- Custom brief templates
- API access + SSO
- Dedicated success manager